How Julien-Loïc Garin brings over 1M Asians closer to France
It wouldn't be an overstatement to say that Le French May, one of the largest cultural events in Asia with a long history, does serve as a touchstone of French culture for over 1 million of visitors it attracts each year. Mr. Julien-Loïc Garin, CEO of the event plays a key role in making that happen.
For more than two decades Le French May has been a guarantee of excitement with two months of diverse artistic and gastronomy experiences. As Mr.Garin shared with South China Morning Post, Le French May aims to touch everything, to be everywhere and for everyone.
No doubt, brining to life an event with such an extensive program is interlaced with challenges, but Le French May CEO is well equipped. Before becoming the person, who understands and predicts the demands of Le French May audience, Mr.Garin put his exquisite creative organizational skills to good use at Consulate General of France in Hong Kong.
Le French May grew into a seamless bridge between distinct cultures, and it requires a person in charge with same features, which Julien-Loїс is certainly great at.
Every year the festival has a lot of unforgettable events lined up, extended from May to June. Who knows, maybe next year it’s going to be Le French Summer, a big gift to those who just can’t get enough of French culture.